The sun rises in the east. The island of Bornholm is one of the easternmost ones in Denmark, hence these islanders are slightly quicker off the mark than the rest of Denmark. After 20 years of firsthand knowledge of this, Ronni decided to hang in Copenhagen, imbibing the pulsating atmosphere of the capital.

Actually, it did not get to much hanging about, since, in his capacity as bike messenger, he got bicycle tubes on his brain; and, hence, he seeks the rush of road racing whenever he has the time. Ronni's manic passion for film, however, often causes his racer to be parked in front of the Danish Film Institute, swallowed up by film history and cinema darkness.

By profession, a humanist with the tiepin on the skew. Along the way, the Film and Media Studies at University of Copenhagen has been spiced with Corporate Humanities, an interdisciplinary subject steering Ronni towards the editorship at the New Media Knowledge Exchange and lately towards the editorial challenges of this; the Innovation Lab main site. Here he is now combining his interest in the development of the media of the future with his knowledge of the current challenges facing the business sector – all to the benefit of Innovation Lab's readers.